Managing your budget in retirement is critical since you're on a fixed income, which is particularly true when grocery shopping. It's easy to overspend at the store and go well beyond your budget, buying food you'll never eat. As a retiree, you want to avoid wasting money at all costs, so there are some common mistakes you'll want to steer clear of at the supermarket.
Here are 12 mistakes older Americans make at the grocery store and how to avoid them.
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Shopping without a list
Grocery stores are designed to bombard you with flashy items you don't need. Avoid wandering the store without a list of groceries you plan on buying. A purchasing plan will reduce potential impulse buys or forgetting to purchase essential items.
Make a list of everything you need before entering the store.
Ignoring expiration dates
Inspect the expiration date on every item you purchase, and make sure you're buying the freshest one possible. Failing to inspect the date can lead to buying food that spoils quickly before you can eat it.
Shopping while hungry
Hunger pangs are not what you want while shopping for food. Shopping on an empty stomach can lead you to buy unhealthy foods and way too many of them. You'll have lowered inhibitions, and there will be a higher likelihood that you'll ignore your budget and shopping list.
Be sure to eat a meal or snack before you head out to keep more money in your wallet.
Overlooking senior discounts
Once you reach retirement age, various senior discounts are offered at many grocery stores. Be sure to ask your local store if there are special senior discount days or promotions you can take advantage of.
Buying in bulk unnecessarily
It can be hard to break the habit of buying things in bulk, but there's no need to stockpile and hoard large quantities of food in retirement. If you're an empty nester and you've downsized your living situation, you don't need your pantry stuffed with food you'll never eat before it expires.
Instead, buy non-perishable items in bulk, and avoid those massive containers of food that will start to go bad before you're even halfway through with them.
Sticking to name brands
Assuming that only name brands offer quality can lead to overspending. Store brands often provide similar quality at a lower price.
Don't be fooled by the clever marketing of known brands—it's unlikely that the quality of the product is that much better than its name-brand counterpart.
Purchasing too many perishable items
Be careful when buying many perishable items, particularly fruits and vegetables with a short shelf life. The worst thing you can do is let the food rot away in your pantry or refrigerator.
Instead, focus on buying smaller quantities that you can finish within a week or less to considerably reduce your food waste.
Not buying frozen and canned items
While fresh food is nutritious, frozen and canned options can be equally healthy and have a longer shelf life, reducing waste.
Frozen fruits and vegetables are packaged at the height of their ripeness, so they can be a great alternative to fresh produce without skimping on nutritional quality.
Falling for marketing gimmicks
Stores strategically place items to encourage impulse buying, such as placing essentials at the back of the store. Avoid buying anything on display right as you enter the front door. Those displays tend to have a lot of pre-made and prepackaged foods that aren't the healthiest choice.
Awareness of these tactics can help you navigate the store more intentionally, making you less likely to waste money buying junk food.
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Not utilizing coupons and membership discounts
You're likely shopping at the same store for groceries, so there may be rewards, coupons, and membership programs you could be using.
Check to see if your store has a membership or rewards option and sign up for it. Many large chains also offer coupons at a pretty consistent rate.
Buying pre-packaged or pre-cut food
While convenient, pre-cut fruits, vegetables, and pre-packaged meals often come at a premium price. Purchasing whole produce and preparing it yourself is often more economical and gives you more food for your buck.
Not reviewing receipts for errors
Failing to check your receipt can result in unnoticed pricing errors or missed discounts. Always review your receipt before leaving the store to make sure it's correct.
Double-check to ensure you weren't overcharged for something, especially if you were shopping during a particularly busy time in the store.
Bottom line
According to the United States Department of Agriculture, the average American household wastes approximately 30% of the food they buy, and retirees are just as susceptible, especially if they're only cooking for one or two people.
Avoid wasting food and money by being mindful of common shopping mistakes. Small, intentional changes in how you shop for groceries can make each trip to the store more budget-friendly and impact your long-term financial health.
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