News & Trending Investing News

Netflix's Falling Stock Price Raises a Big Question for Retirees

Shares trade at 17 times 2027 earnings after a 38% post-split slide

By Damilola Esebame, CFEI® , Edited by Laura Hohenstein

Updated Oct. 23, 2026

Add Us On Google

Netflix (NASDAQ: NFLX) dropped 37.9% from its 10-for-1 stock split in November 2025 through October 20, compressing the valuation to roughly 17 times estimated 2027 earnings. Q3 revenue grew 11.8% year over year to $12.87 billion with a 34.6% operating margin, up from 28.2% a year earlier.

The company cut its full-year ad revenue forecast to about $2.7 billion from $3 billion, citing a slower rollout of ad product capabilities. Shares closed at $65.04 on October 21, giving the company a market capitalization of $270.82 billion. Taking the time to check up on your financial health could help you weigh whether a discounted streaming leader fits your retirement holdings.

Set up eligible direct deposit - pocket up to $400

Set up an eligible direct deposit with SoFi Checking and Savings and you could earn a bonus of $50 or $400.¹ New and existing Checking and Savings members who have not previously enrolled in Direct Deposit with SoFi are eligible to earn a cash bonus of either $50 (with at least $1,000 total Eligible Direct Deposits received within 25 calendar days of your first Eligible Direct Deposit of $1 or more) OR $400 (with at least $5,000 total Eligible Direct Deposits received within 25 calendar days of your first Eligible Direct Deposit of $1 or more). Cash bonus amount will be based on the total amount of Eligible Direct Deposit received within 25 calendar days of your first Eligible Direct Deposit of $1 or more. If you have satisfied the Eligible Direct Deposit requirements but have not received a cash bonus in your Checking account, please contact us at 855-456-7634 with the details of your Eligible Direct Deposit. Direct Deposit Promotion begins on 5/15/2026 and will be available through 12/31/2026. Full terms at <a href="https://www.sofi.com/banking/">sofi.com/banking</a>. SoFi Checking and Savings is offered through SoFi Bank, N.A., Member FDIC. SoFi members with Eligible Direct Deposit can earn 3.30% annual percentage yield (APY) on savings balances (including Vaults) and 0.50% APY on checking balances. There is no minimum Eligible Direct Deposit amount required to qualify for the 3.30% APY for savings (including Vaults). Members without Eligible Direct Deposit will earn 0.80% APY on savings balances (including Vaults) and 0.50% APY on checking balances. Interest rates are variable and subject to change at any time. These rates are current as of 9/23/26. Fees may reduce earnings. Additional information can be found at <a href="https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/SoFi-Bank-Rate-Sheet-September-23-2026.pdf">http://www.sofi.com/legal/banking-rate-sheet</a>. Make the switch, set up eligible direct deposit, earn the bonus. It basically takes no extra work at all other than following these steps.

Why people are switching: This account earns up to an insane 4.40% APY² Earn up to 4.40% Annual Percentage Yield (APY) on one SoFi Savings account with a 1.10% APY Boost (added to the 3.30% APY as of 10/20/26) for up to 6 months. Open your first SoFi Checking and Savings account and receive eligible direct deposits OR qualifying deposits of $5,000 every 31 days by 12/31/27. Rates are variable, subject to change. Terms apply at <a href="https://www.sofi.com/banking/#4">sofi.com/banking#4</a>. SoFi Bank, N.A. Member FDIC. on savings for up to six months on new accounts (3.30% APY standard + 1.10% APY boost; terms apply) on top of that $50 or $400 bonus.¹ New and existing Checking and Savings members who have not previously enrolled in Direct Deposit with SoFi are eligible to earn a cash bonus of either $50 (with at least $1,000 total Eligible Direct Deposits received within 25 calendar days of your first Eligible Direct Deposit of $1 or more) OR $400 (with at least $5,000 total Eligible Direct Deposits received within 25 calendar days of your first Eligible Direct Deposit of $1 or more). Cash bonus amount will be based on the total amount of Eligible Direct Deposit received within 25 calendar days of your first Eligible Direct Deposit of $1 or more. If you have satisfied the Eligible Direct Deposit requirements but have not received a cash bonus in your Checking account, please contact us at 855-456-7634 with the details of your Eligible Direct Deposit. Direct Deposit Promotion begins on 5/15/2026 and will be available through 12/31/2026. Full terms at <a href="https://www.sofi.com/banking/">sofi.com/banking</a>. SoFi Checking and Savings is offered through SoFi Bank, N.A., Member FDIC. SoFi members with Eligible Direct Deposit can earn 3.30% annual percentage yield (APY) on savings balances (including Vaults) and 0.50% APY on checking balances. There is no minimum Eligible Direct Deposit amount required to qualify for the 3.30% APY for savings (including Vaults). Members without Eligible Direct Deposit will earn 0.80% APY on savings balances (including Vaults) and 0.50% APY on checking balances. Interest rates are variable and subject to change at any time. These rates are current as of 9/23/26. Fees may reduce earnings. Additional information can be found at <a href="https://d32ijn7u0aqfv4.cloudfront.net/wp/wp-content/uploads/raw/SoFi-Bank-Rate-Sheet-September-23-2026.pdf">http://www.sofi.com/legal/banking-rate-sheet</a>. That's way better than the measly 0.38% APY (as of 10/19/26)³ Based on <a href="https://www.fdic.gov/national-rates-and-rate-caps">this</a> FDIC data, as of 6/15/26. national average savings accounts offer.

No monthly fees and no surprises. Open your account and earn up to a $400 bonus

A 38% post-split decline pushed the stock to a two-year low near $65

The 10-for-1 stock split took effect on November 17, 2025, and shares have fallen steadily since. The 52-week range of $64.10 to $116.73 shows the stock near its lowest point over the past year.

At 17 times estimated 2027 earnings, the valuation looks compressed compared with the past decade, with analyst consensus at $3.80 earnings per share (EPS). A gross margin of 50.95% means Netflix earns roughly 51 cents on every dollar of revenue before operating costs, the Motley Fool noted.

Shopping for cheaper auto insurance? Enter your zip code here to get started.

Q3 operating margin reached 34.6% as net income rose 44% to $3.66 billion

Operating income jumped 37% year over year to $4.46 billion, and net income rose to $3.66 billion from $2.55 billion on margin expansion from 28.2% to 34.6%. Diluted EPS climbed 49% to $0.87 from $0.59, partly because the company bought back 63.9 million shares for $4.8 billion during the quarter, Netflix's Q3 shareholder letter outlined.

Free cash flow reached $2.88 billion in Q3, up from $2.66 billion a year earlier, and content spending rose to $5.16 billion from $4.65 billion. The company described its audience as approaching one billion people globally, Netflix's Q3 shareholder letter documented.

Full-year ad revenue forecast fell to $2.7 billion from $3 billion

The roughly 10% reduction in the ad forecast dragged the full-year 2026 revenue projection to $51.1 billion, about 0.2% below the prior midpoint. Ad revenue rose 2.5 times to over $1.5 billion in 2025, so the $2.7 billion target represents roughly 80% growth, but at a slower pace than investors expected, the Motley Fool noted.

The ad-supported tier offers a lower monthly price in exchange for commercials, helping Netflix retain price-sensitive subscribers, the Motley Fool outlined.
Netflix plans to launch the ad tier in 15 new countries in 2027, starting with nine markets in Europe, the Middle East, and Africa (EMEA) plus Colombia, Peru, and New Zealand, Netflix's Q3 shareholder letter noted.
YouTube's Q2 2026 ad revenue reached $11.06 billion in a single quarter, and its share of United States (U.S.) television time is growing faster than Netflix's, the Motley Fool reported.

Netflix spent $4.8 billion on buybacks in Q3, with $22.3 billion still authorized

The $4.8 billion Q3 repurchase reduced the diluted share count to 4.19 billion from 4.34 billion a year earlier, boosting EPS by spreading the same profit over fewer shares. Year-to-date buybacks totaled $10.78 billion, and the remaining $22.3 billion authorization suggests management sees the stock as undervalued, Netflix's Q3 shareholder letter documented.

Cash stood at $8.19 billion against $15.13 billion in total debt, leaving net debt of about $7.11 billion. A third price increase in under three years hit the U.S. ad-supported, standard, and premium tiers earlier in 2026, the Motley Fool reported, with member response consistent with prior adjustments, according to Netflix's Q3 shareholder letter.

Revenue growth slowed from 17% to 12% over four quarters

Year-over-year revenue growth fell from 17.2% in Q3 2025 to 16.2% in Q1 2026, 13.4% in Q2, and 11.8% in Q3, a steady deceleration that could weigh on recovery. Q4 guidance calls for revenue of $13.44 billion, or about 11.5% growth, and an operating margin of 26.0% that reflects costs from headcount reductions, Netflix's Q3 shareholder letter showed.

Full-year free cash flow guidance slipped to about $12.0 billion from $12.5 billion, partly from a real estate transaction expected in Q4. Instagram and TikTok compete for mobile viewing time, and Skydance outbid Netflix for Warner Bros. Discovery, adding a well-funded competitor, the Motley Fool documented.

Margins and buybacks are rising even as revenue growth and ad projections slow

Operating margin expanded from 28.2% to 34.6% year over year in Q3, and the full-year forecast is 31.5%, Netflix's Q3 shareholder letter outlined. The $2.7 billion ad revenue target represents roughly 80% growth from 2025's $1.5 billion, but the revision from $3 billion shows the ad business is ramping slower than planned, the Motley Fool showed.

For retirees holding NFLX through the 38% decline, this gap between strengthening margins and weakening revenue growth could shape whether the stock recovers or stays compressed near its two-year low, as the Motley Fool described it.

Bottom line

The Q4 slate features NFL's Thanksgiving Eve game, a Christmas Day doubleheader, and the Tyson Fury versus Anthony Joshua fight, events aimed at subscriber retention during the holiday quarter. Nine-month net income reached $12.35 billion, up from $8.56 billion a year earlier, with diluted EPS at $2.90 versus $1.97.

Content obligations totaled $25.22 billion, a pipeline that supports future programming but limits flexibility. Tracking NFLX's valuation at 17 times 2027 earnings through the must-have investing apps you use for retirement planning could help you weigh the discount against the slowing growth rate.

This article is for informational purposes only and should not be considered investment advice.

More from FinanceBuzz:

Help Protect Your Savings From Stock Market Volatility With Gold

American Hartford Gold Benefits

American Hartford Gold helps individuals protect their retirement by rolling over IRAs and 401(k)s into physical gold.
Includes FREE IRA rollover and storage for up to 3 years.
Get up to $20,000 in free silver on qualifying purchases.

Download your guide for free