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16 New Buc-ee’s Spring Swag You Need To Grab Before It’s Gone

Welcome spring with the best new Buc-ee's merch.

bucees exterior logo and featured item
Updated July 2, 2025
Fact checked

With summer well on its way, many retailers are rolling out summer swag, including Buc-ee's. The popular Texas convenience store has everything you might need for your summer wardrobe and activities, from branded frisbees to bathing suits.

Buc-ee's is a great place to save money shopping for food on the road, and the same is true of its home section. If you're headed to Buc-ee's soon, snag these summer releases before they sell out.

Editor's note: Prices and availability are subject to change and may vary by location.

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Buc-ee's sport cooler

buc ees sport cooler

Price: $29.99

Whether you're heading to the beach or the pool, this inflatable floating cooler will keep all of your beverages chilled and easily accessible. The Buc-ee's-branded cooler measures 34.5 by 26 by 20 inches, and it has cup holders surrounding the center cooler. And at $29.99, it's much cheaper than the $79 Funboy Floating Cabana Drink Station on Amazon.

Buc-ee's baseball jersey

a display of baseball jersey

Price: $29.98

Whether you're watching at home or in the ballpark, make summertime baseball games a little more fun with this Buc-ee's Baseball Jersey. The red and white jersey features a Buc-ee's logo on the right sleeve and "Buc-ee's" in big letters on the front. The jersey is $29.98, which is considerably less than an official MLB jersey.

Buc-ee's frisbee

person holding a green frisbee

Price: $5.99

Take this Buc-ee's frisbee to the park this summer for a game of catch. The plastic disc is available in bright pink, green, orange, and yellow. And it's great to have on hand for outdoor time, especially if you have a pup. And Buc-ee's $5.99 price tag is much better than REI's $14.95 disc.

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Buc-ee's baseball cap

baseball cap

Price: $12.98

You'll find some new baseball cap designs among Buc-ee's summer swag, like this floral embroidered hat. The blue hat has a white mesh back for added breathability and a spot for your ponytail in the back. For $12.98, it's not a bad deal for an embroidered baseball cap, let alone a plain one.

Buc-ee's one-piece swimsuit

a black one piece swimsuit

Price: $19.98

If you're in the market for a new women's swimsuit, Buc-ee's has you covered. This black one-piece features a Buc-ee's logo pattern, crisscrossing adjustable straps, and ties on the side. It's hard to find a swimsuit for less than $20, but this option is just $19.98. In comparison, Shade & Shore's plain black, one-piece swimsuit is $40 at Walmart.

Buc-ee's summer t-shirt

a blue spring t-shirt

Price: $17.98

For a summery design with a retro flair, grab this women's t-shirt at Buc-ee's. The front features a Buc-ee's logo surrounded by yellow, orange, and pink flowers, and the back has the words "just a girl who loves Buc-ee's" with the logo and flowers. The $17.98 price isn't bad for a branded t-shirt, especially if you're a big Buc-ee's fan.

Buc-ee's collared shirt

collared shirts on hanger

Price: $24.98

If you want to rep Buc-ee's in style, spend $14.98 on this breathable collared shirt. The beachy-patterned shirt incorporates brown, blue, pink, and green, featuring palm trees, surfboards, ukeleles, and, of course, the Buc-ee's name and logo. All for $24.98.

Buc-ee's black tank top

black tank top

Price: $14.98

Mix up your summer apparel with this beachy, sleeveless tank. The '80s-style retro shirt is black with blue and purple palm trees, the Buc-ee's name, and the logo. The throwback top can be yours for $14.98, which is pretty standard for the convenience store's tanks and crop tops.

Buc-ee's body board

assorted color of body boards

Price: $11.89

Catch some waves this summer with a Buc-ee's Body Board. The board is available in red, blue, pink, and green, featuring the Buc-ee's logo front and center with a small but convenient loop for hanging on. Priced at $11.98, it's a great deal to add some extra fun to your sun, plus the fun Buc-ee's branding makes it top-notch.

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Shopping pro tip: This month's best deals

imtmphoto/Adobe woman with shopping bags at mall

July is in full swing, bringing the height of summer. That also means peak season for hot deals and unbeatable savings. Now’s the time to save big on:

  • Grills, coolers, and outdoor living upgrades
  • Travel must-haves for road trips and beach days
  • Swimwear and summer fashion
  • For grocery savings, grab seasonal produce like watermelon, peaches, and tomatoes

While you're enjoying the sunshine, retailers are quietly making room for back-to-school inventory. That makes July a prime opportunity to scoop up summer favorites while the deals are still blazing.

Buc-ee's blue crop top

person holding a blue crop top

Price: $14.98

If you want a more toned-down version of the Buc-ee's collared shirt, try this baby blue cropped tee. It still has some of the motifs from the other shirt with a busier pattern, like a fish, palm tree, and surfboard. Plus, it has a flattering cropped hem that's great for petite sizes.

Buc-ee's trucker hat

buc ees black trucker hat

Price: $14.98

For those who prefer trucker hats to traditional baseball caps, pick up this southwestern-inspired cap the next time you stop in a Buc-ee's. Aside from the Buc-ee's name and logo, the white front panel of the hat has an embroidered cactus, sunflower, and heart. The rest of the cap is black with a cooling mesh panel in the back that's great for warm weather.

Buc-ee's performance shorts

buc ees performance shorts

Price: $19.98

Whether you're an avid runner or play sports, Buc-ee's simple athletic shorts are a can't-miss item among their summer swag. With a small, understated logo on the left leg, the shorts are available in a peachy orange or gray color. The thick waistband ensures the shorts will stretch while staying in place during your activities, and the overlapping fabric on the sides gives you some extra room for stretching your legs.

Buc-ee's beach towel

buc ees beach towel

Price: $12.99

Pool days are right around the corner, and this Buc-ee's beach towel is sure to be a hit. The towel measures 32 inches by 64 inches and is available in red with one big Buc-ee's logo on it or blue with a lot of smaller Buc-ee's logos. At $12.99, it's not a bad price for a beach towel that you can make lots of use of when warm weather arrives.

Buc-ee's tank top

buc ees tank top

Price: $14.98

This Buc-ee's tank top is much brighter than the one above, with wavy sun rays surrounding the Buc-ee's logo. The orange tank is just $14.98, and it's a new release that you likely won't find at other unauthorized Buc-ee's resellers yet. (Sorry, non-Buc-ee's goers.)

Buc-ee's swim trunks

buc ees printed swing trunks

Price: $19.98

These plant-themed Buc-ee's swim trunks sport a similar color palette to the store's other summer swag, featuring green, pink, blue, purple, and black. The shorts have a pattern of various leaves and Buc-ee's logos, plus an adjustable drawstring and pockets on the side and back. Considering a pair of Goodfellow & Co. swim trunks is $15 at Target, Buc-ee's $19.98 price tag seems quite reasonable.

Quick tips: How to save on your grocery bill

Arnell Koegelenberg/peopleimages.com/Adobe woman using smartphone at grocery store

Grocery shopping doesn't have to break the bank when you use the right strategies. Here are three quick tips for reducing food expenses:

  • Buy store brands instead of name brands whenever possible.
  • Always make sure to compare unit prices, not just sticker prices.
  • Join your store's loyalty program so you don’t miss out on member discounts.

Even though something like choosing coupons in your grocery store app can feel like an annoying task, the savings can really add up.

Buc-ee's gray t-shirt

buc ees gray t-shirt

Price: $17.98

Another retro addition to Buc-ee's summer swag is this gray tie-dye t-shirt showcasing a pink, blue, and yellow design. On the front of the shirt, you'll find the obligatory Buc-ee's logo, and on the back are the words "in my Buc-ee's era" with a car and palm trees. Whether you are spending time outdoors or cleaning around the house, this shirt is a must-buy in Buc-ee's summer collection.

Bottom Line

billtster/Adobe buc-ee's retail store front

Buc-ee's is a great place to save money on road trip essentials, from healthy meals to phone chargers. But it's ok to treat yourself to a souvenir every now and then, too.

While the majority of Buc-ee's summer swag will be in the non-food section of the massive store, you may also spot some new flavors of Buc-ee's staples in the snack section as well.

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